The term "alpha male" has often been misrepresented in the modern field of self-development for men. Often connotated with concepts like dominance, hoarding of resources, promiscuity, physical strength, and other misconceived interpretations of wildlife studies, the alpha male concept has led many men down a dark path toward neediness, manipulation and psychopathy. Meet causal coach Kevin Aillaud. He's on a mission to truly define the difference between alpha and beta males, and ties this to our ability to ascend beyond autopilot reactions and inaccurate beliefs, and learn how to manage yourself both cognitively and emotionally. More on Kevin: www.thealphamalecoach.com/ Book a free 45 minute consultation with Kevin: www.calendly.com/kevinaillaud/consultation Spartan Academy: www.elevatedalphasociety.com/elevatedalphasociety/